The future is here now for AI-powered dispatch, but Owner-Operators should be aware that there are risks they must consider. Of course there are benefits to using AI-powered dispatch. The tool can recommend or automatically book loads, optimize routes in real time, forecast rates and demand across the region, handle broker negotiation and other tasks. The AI tool uses algorithms trained on freight data, such as lane rates, market trends, traffic, and carrier behavior. According to an industry source, Owner-Operator Independent Drivers Association, “some platforms provide access to real-time market rates or broker average pay, which can provide Owner-Operators leverage in negotiations.” The AI tool can automate invoicing and calculate fuel receipts as well as find freight that fits the Owner-Operator’s preferences instantly. AI-powered Dispatch
However, Owner-Operators should beware that AI dispatch systems could promote loads from “preferred brokers.” The tool can take data from Owner-Operators and resell or misuse it. Additionally, Owner-Operators can lose their broker contacts, the people who know their capability and will recommend them for the next load.
Before Owner-Operators move forward with the AI tool, they should ask if they can override or review AI decisions and if their data can be sold or shared. Remember AI is a tool, but you the Owner-Operators must verify that the AI generated data will benefit you, not harm you.